Articles from Yobi

Today Yobi, the leading behavioral AI company, and Rain, the leading independent advertising agency in the United States, announced a partnership to give brands access to AI-powered personalization at the moment of purchase intent. Results show the approach is already outperforming both static segments and the industry’s leading custom algorithms – including up to an 81% reduction in cost per order across 1-day, 7-day and 14-day orders for a major online retailer. The collaboration arrives as traditional programmatic advertising hits a ceiling. For years, the industry has optimized for reach over relevance, struggling to identify the consumers actually ready to buy. Yobi and Rain are closing that gap, pairing Yobi's proprietary behavioral models with Rain's expertise to set a new standard for performance-driven advertising.

The era of paying for intent that never converts is ending. New performance data released today by full-service, independent agency The Shipyard and behavioral AI company Yobi reveals that moving from standard programmatic segments to predictive behavioral modeling has shown stronger engagement and more efficient conversion outcomes than standard third-party behavioral audiences.

Yobi, the leading behavioral AI company, today announced a strategic partnership with Microsoft to unlock predictive consumer intelligence for U.S. enterprises. Built on the Microsoft Azure cloud computing platform, Yobi has compiled the largest consented consumer database in the U.S., helping organizations ethically access vast behavioral datasets to develop predictive AI models without compromising consumer privacy.

Yobi, the customer communication app for businesses designed to enhance customer relationship management (CRM) by unifying multiple communication channels, announced a new feature today on the heels of its latest offerings, the Yobi Translator and Call Sentiment Analysis. The most recent enhancement, Call Summarization, generates an automatic content summary through a transcript and identifies critical points discussed in a customer call. Complementing the app's translation capabilities and ability to detect how a customer feels about an organization, Call Summarization makes it much easier for the business owner to identify essential points from a business discussion, which will ultimately lead to increased customer loyalty and more fine-tuned product development.

Yobi, the AI-focused customer communications app catering specifically to the small business community, today announced that it has raised a total of $2.37M as part of its oversubscribed seed round. Investment firms include HRC2139 Investments LLC and IRA Capital, along with angel investors Charles Annenberg Weingarten, VP and Director of the Annenberg Foundation and Founder of Explore.org, Keith Donald, Co-Founder of SpringSource, Jason Young, Partner at Totally Human, and other angel investors. The funds will support company operations, team expansion and product innovation. The capital will go toward several endeavors to enhance the app to remain ahead of customers’ needs, with a focus on incorporating generative artificial intelligence to augment the businesses of Yobi's customers.

Yobi, the customer communication app for businesses designed to enhance customer relationship management (CRM) by unifying multiple communication channels, announced two new AI-powered features today. Yobi Translator and Call Sentiment Analysis will significantly help businesses supercharge their communications. With the former powering on-the-fly translation, Yobi offers customers the ability to translate English to Spanish and English to French, as well as facilitate real-time communication in various languages. This feature inspires clients and colleagues with confidence due to its ease.